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How to Get Clients on Facebook in 10 Days: A Business Coach’s Guide to Qualifying and Connecting with Dream Clients

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Clients on Facebook

Getting more clients on social media can feel overwhelming, especially when you have no clear strategy and the algorithm seems to constantly change.


Inside my business coaching programs, I teach service providers, coaches, and consultants how to use Facebook groups for leads. Not in a spammy, cold-DM way but with a strategic system that attracts the right-fit people and turns them into paying clients.


Let’s break down the exact process I use (and teach) to help you book more clients online without feeling salesy or exhausting yourself.



Step 1: Define Your Ideal Client BEFORE You Start Messaging


One of the biggest mistakes I see in the online business world is skipping client research. People jump into lead gen with zero clarity around who they want to work with.


Before you even send a message, ask:

  • Who is your Hell Yes client?

  • What roles do they hold? (ex: coach, real estate agent, course creator)

  • What groups are they active in on Facebook?

  • What emotions are they expressing in posts or comments?

  • What hashtags or keywords do they follow?


Want predictable cash flow? Start by qualifying your leads before they ever land in your DMs.


In The Profitable CEO Accelerator, we give clients an Ideal Client Avatar Checklist that helps them:

  • Identify emotional buying triggers

  • Recognize patterns that show someone is actively seeking help

  • Create content that attracts, not repels



Step 2: Use a Qualifier Checklist to Find Clients on Facebook Groups


Facebook is still a goldmine for getting clients if you know how to show up strategically.

One of the most effective strategies I’ve used is a qualifier checklist to find potential clients inside Facebook groups for leads.


This checklist helps me spot the right people—those who are ready for support, already in the conversation, and aligned with the kind of transformation I help create.


Instead of wasting time cold DMing strangers or guessing who might be a good fit, I use this system to:

  • Qualify leads faster and with more clarity

  • Build real, intentional connections (not just one-off sales)

  • Filter for values, behavior, and buying readiness


This one shift helped me generate over $60,000 in sales without ads, funnels, or complicated tech.


Just targeted engagement inside groups like:

  • Entrepreneurs in your niche

  • Service providers ready to scale

  • Women in business communities

  • Mastermind-style accountability circles


When you know what to look for and how to connect, it stops being a numbers game and starts being a quality conversation game.




Step 3: Pre-Qualify in the DMs Like a Consultant, Not a Sales Rep


Every DM is an opportunity to:

  • Learn about your prospect’s goals

  • Qualify them for your offer

  • Determine if they’re a potential client, collab partner, or referral source


Here are 4 core questions I ask in the DM (over voice memo or Zoom if possible):

  1. What’s your big goal for the next 12 months?

  2. Where are you now compared to that goal?

  3. What have you tried so far to close that gap?

  4. What would you love to be different?


Once I understand their pain, goal, and urgency, I might say:

“You mentioned wanting [result], but [current obstacle] keeps getting in the way. I have an idea that might help! Want to hear more?”

This kind of consent-based conversation is magnetic and builds trust fast.



Step 4: Nurture with Intention (Not Just Content)



Not everyone is ready to buy and that’s okay. A warm lead today could be a high-ticket client in 60 days.



Nurture them inside:

  • Your Facebook group with weekly content and lives

  • Your email list with relevant blog posts (like this blog)

  • Your Instagram stories with behind-the-scenes proof


People want to know: Can I trust you? Are you consistent?


Your energy, follow-through, and clarity answer those questions more than a Canva graphic ever could.



Step 5: Use Engagement Posts for Qualifying, Not Just “Visibility”


To generate predictable leads, you need a strategy for inbound engagement.


Here’s a method I teach inside the Profitable CEO Accelerator:

  1. Create colored background posts in FB groups with simple yes/no or “comment below” prompts.

  2. Rotate between:

    • A.) Market research posts to understand pain points

    • B.) Gauging interest in a freebie or paid offer

  3. Track responses in a spreadsheet.

  4. Respond to comments and invite them to a quick chat if it feels like a good fit.


📣 Examples of prompts:

  • “What’s the #1 thing you’re struggling with when it comes to [insert your niche]?”

  • “If I created a training on [insert your solution], would you want the link?”

  • “What would need to change in your business to finally hit a 6-figure year?”


These posts qualify and segment your audience for you.



Want to Learn My Full Client Generating System?


What you just read is a small piece of what we work on inside The Profitable CEO Accelerator (PCA).


In PCA, I help you:

  • Create your personalized client attraction plan

  • Qualify leads that are 10x more likely to say yes

  • Use your Balanced Workweek™ to structure your sales-generating activities


So instead of winging it each week, you have a repeatable client-getting system that creates:

  • Predictable cash flow

  • More spaciousness in your calendar

  • And a business you can actually enjoy running


Ready to finally get clients without burnout? Take my quiz to pinpoint where to start.


business energetic archetype quiz

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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